Webinar:
Monitor Business Partners in Real Time Utilizing (Social) Media Analysis
Monitor Business Partners in Real Time Utilizing (Social) Media Analysis
How can (social) media data help your business tackle the increasing challenges in B2B-(e.g. credit- or supplier-)risk management ?
In this 60-minute session, we’ll walk through evidence-based practices for using news and social signals to detect disruptions regarding your business partners earlier, triage incidents faster, and support data-driven decisions in credit-, supply chain- and enterprise risk.
Drawing on applied studies with german market leaders (e.g. automotive and mechanical engineering), we’ll show how (social) media-derived indicators can complement exisiting risk management systems relying on ratings, balance sheet analyses and internal information such as payment behavior or information from procurement and sales. We’ll then demo our (Social) Media Monitoring App, share best practices from current live operation and discuss how your business can profit from further developed risk management processes based on (social) media data.
What you’ll learn
- Early-warning signals: How public data surfaces irregularities in e.g. salary payments, short-time work, strikes, cyber incidents, ESG issues, recalls, disasters, supplier distress and many more before they hit your dashboards.
- From signal to action: Learn how impactful decision processes can be implemented based on (social) media data and reduce your bad debt or failures from your suppliers.
- Governance & privacy: Safe handling of public data according to the current legal position
- Build vs. buy: When to build in-house and when to profit from economies of scale and expert knowledge from an external software provider.
Agenda (60 minutes)
- Why now? The case for (social) media intelligence in B2B credit risk & supply chain management (5 min)
- Research highlights: Lessons from academic studies (in cooperation with leading german businesses) (20 min)
- Live demo: msIT (Social) Media Monitoring—alerts, sources, workflows, dashboards and reports (10 min)
- Implementation playbook: Best practices and readiness check list for your business (10 min)
- Q&A (15 min)
Who should attend
- Heads of Supply Chain, Procurement, Credit Risk, ESG/Compliance
- Operations and Analytics leaders tasked with resilience and continuity
- Everyone is welcome – no prior tooling or data-science background required; if you’re curious about using (social) media intelligence to improve processes, you’ll benefit.
Format & takeaways
- Live online session with Google Meet (Link will be provided after registering)
- You’ll receive the slides for your further discussion after the event.



